Founder & CEO, Nerd Management Consulting
Finance strategist with product background.
Gender economics advocate.
Bridging technical strategy and financial resilience
across Europe, Central Asia, and emerging markets.
Lidiya Borisenko is the Founder & CEO of Nerd Management Consulting, providing fractional CFO and COO services to tech startups, and a FemTech advisor. With a STEM background and 10+ years of leadership in FinTech, FemTech, and investment across Europe, Central Asia, and East Africa, she has scaled companies to profitability, secured $5M+ in funding, and led teams of 30+.
Lidiya is a recognized expert on gender equality in capital markets, AI bias in finance, and the feminist economy. She lectures and publishes internationally, and leads the female financial sustainability project.
Structured the investment case for a FemTech startup from the Berkeley SkyDeck ecosystem. Built the financial model and monetization framework, proposed a strategic pivot to reach profitability, and helped shape a more viable path to growth that contributed to securing $5M in funding and grants.
Set up the core FP&A function for an international tech-PR agency working across Europe and the U.S. Built the reporting foundation, redesigned the financial model, introduced project profitability dashboards, and structured budgeting, planning, and team growth to support 3+ months of financial sustainability.
Supported a design-driven studio building digital products in Europe. Structured monetization, built sales planning and scenario analysis systems, hired and trained an operations team to manage a portfolio of 15+ projects, and optimized cost to serve by 30% to create 4-6 months of financial resilience.
Built the GTM strategy for new CIS and Northern European markets for a local mid-market fashion brand. Assessed international expansion and distribution partnerships, then introduced a production management system that optimized production costs and helped deliver the most profitable year in the brand's operations.
Introduced a financial planning and management reporting system with day-1 dashboards. Extended the founder's planning horizon from 1 month to 6 months, enabling more structured and forward-looking decision-making, while also hiring and training an internal team of financial analysts.
Acted as a strategic advisor at the launch of a new FemTech business with physical production. Built a financial model combining e-commerce and digital content revenue, and designed a growth model aimed at reaching profitability through 5x-10x organic growth.
Nerd Management works as a small horizontal team assembled around client needs. Lidiya leads each engagement directly and brings in trusted specialists on an hourly basis when deeper support is needed across finance, team dynamics, facilitation, and operations.
This model keeps the work flexible and focused, while ensuring that every project gets the right mix of strategic, financial, and operational expertise.
Builds financial models for day-to-day decision-making and strategic planning. Helps translate assumptions into clear numbers, scenarios, and financial clarity.
Drives talent strategy, builds and scales high-performing teams in
alignment with business goals.
Brings structure, analytics, and cost efficiency to fast-growing teams.
Facilitates team processes, strategic sessions, and leadership conversations. Helps founders and teams align faster, work through complexity, and make better decisions together.
Works at the intersection of AI systems and operations. Helps teams design practical workflows, reduce routine work, and build more efficient execution layers.
How women can build financial resilience through budgeting, investing, and systemic awareness. The GiveToGain initiative and the women.thenerd.one project.
How value-driven businesses may become profitable, and why the founder's personal goals matter from a financial perspective.
Structural barriers, women's long-term investment performance, and how to design more inclusive financial products. Why gender equality is an economic growth driver, not a charity project. Data-backed analysis of how closing the gender gap increases GDP, investment returns, and innovation. Gender bias in AI and how it influences the economy long-term.
Building a consulting business as a woman with a STEM background. Practical lessons on building, scaling and leading cross-cultural teams. The story behind launching the first stock exchange index that follows retail investor portfolios — product thinking meets financial infrastructure.
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